Beauty Milk

Client

Gliss Kur, Schwarzkopf

Agency Task

Create national campaign key visual and set of posms for new product launch - light "milky" hair care spray.

Idea

The main product qualities to make accent were milky texture and flower extracts. So for the key visual I created this milky flowers composition around the product.

Implementation

Point of sales materials with custom shapes were designed to promote this new product.